10DLC Brand Registration & Management
Establish your business identity for compliant Application-to-Person (A2P) messaging by registering and managing your 10DLC brand with wireless carriers. Your brand serves as the foundation for all messaging campaigns, ensuring trust, deliverability, and regulatory compliance. The 10DLC (10-Digit Long Code) system was implemented by US wireless carriers in 2021 to combat spam and improve message delivery rates. Unlike shortcodes that cost thousands monthly, 10DLC provides enterprise-grade messaging capabilities using standard phone numbers while maintaining carrier-grade deliverability and compliance.Quick Registration
Start your brand registration in under 10 minutes with our intelligent form that pre-validates data in real-time
Instant Validation
Real-time validation ensures your application meets carrier requirements before submission, reducing rejection rates by 85%
24/7 Monitoring
Continuous brand health monitoring with automated alerts for trust score changes and compliance issues
Expert Support
Dedicated verification specialists with 98% first-time approval rate to guide you through any challenges
What is a 10DLC Brand?
A 10DLC Brand is your business’s verified digital identity within the messaging ecosystem. Think of it as your “business license” for professional SMS messaging. It represents:Business Identity
Your legal company information, cross-verified with state business registries and federal databases
Trust Score
Carrier-verified reputation (0-100 scale) affecting message deliverability, sending volume limits, and filtering bypass
Compliance Profile
Regulatory standing ensuring adherence to TCPA, CAN-SPAM, and carrier-specific messaging guidelines
Why Brand Registration Matters: Unregistered messaging can result in 70%+ delivery failures, automatic spam filtering, and potential number blocking. Registered brands see 95%+ delivery rates and can send up to 100,000+ messages daily.
Complete Registration Workflow
Step-by-Step Registration Guide
Step 1: Choose Business Entity Type
Step 1: Choose Business Entity Type
Select your business structure to ensure proper verification:
Corporation
- C-Corp, S-Corp, LLC structures
- Requires Articles of Incorporation or Certificate of Formation
- Best for established businesses with formal structure
- Processing Time: 3-5 business days
Partnership
- General or Limited Partnerships
- Partnership agreement and state registration required
- Multiple owner verification needed
- Processing Time: 5-7 business days
Sole Proprietorship
- Individual business ownership
- Business license, DBA, or Schedule C required
- Fastest verification process available
- Processing Time: 1-3 business days
Non-Profit
- 501(c)(3) and other exempt organizations
- Tax-exempt determination letter required
- Special compliance considerations for fundraising
- Processing Time: 7-10 business days
Choose the entity type that exactly matches your legal business structure. Mismatched entity types are the #1 cause of registration delays.
Step 2: Company Information
Step 2: Company Information
| Field | Description | Validation | Example |
|---|---|---|---|
| Company Name | Legal business name exactly as registered | Must match official documents | Volt Tech Solutions LLC |
| Display Name | Customer-facing brand name | Max 255 characters, customer-recognizable | VoltTech |
| EIN | Federal Tax ID Number | 9 digits (XX-XXXXXXX), verified with IRS | 12-3456789 |
| Entity Type | Business structure | Must match documentation | Private Profit Corporation |
| Stock Symbol | Public companies only | NASDAQ/NYSE verification | VOLT |
Validation Tips:
- Company name must exactly match your Articles of Incorporation (not trade names)
- Display name should be what customers recognize on their phone bills
- EIN is automatically verified with IRS databases for legitimacy
Common Mistakes: Using DBA names instead of legal names, incorrect EIN formatting, or mismatched entity types cause 60% of initial rejections.
Step 3: Contact Information
Step 3: Contact Information
Primary Contact Details:
| Field | Purpose | Requirements | Tips |
|---|---|---|---|
| Phone Number | Primary business line | Valid 10-digit US number, must be live | Use main business number (carriers may call) |
| Support Email | Customer service contact | Business domain preferred, monitored 24/7 | support@yourcompany.com |
| Contact Person | Authorized representative | Must have signing authority for agreements | CEO, COO, or legally authorized agent |
The contact person must be legally authorized to enter into agreements on behalf of the business. This person may be contacted directly by carriers for verification.
Verification Process: Carriers may call the provided phone number and email the contact person during business hours to verify legitimacy.
Step 4: Address Information
Step 4: Address Information
Business Address Requirements:
Physical Address
Required Information:
- Street address (no PO boxes accepted)
- City, State, ZIP code (USPS verified)
- Must match business registration address
Mailing Address
Optional but Recommended:
- Can be different from physical address
- PO boxes acceptable for mailing only
- Used for official carrier correspondence
- Important for compliance notifications
Address Verification: Addresses are cross-verified with USPS databases, Google Maps, and state business registries. Virtual offices may require additional documentation.
Step 5: Website's configuration
Step 5: Website's configuration
| Field | Description | Impact on Approval | Best Practices |
|---|---|---|---|
| Website URL | Primary business website | High - validates legitimacy and business activity | Ensure site is live, professional, and matches brand |
| Privacy Policy | Link to privacy policy | Required for TCPA compliance | Must include SMS/messaging consent terms |
| Terms of Service | Terms and conditions URL | Required for legal compliance | Include opt-out procedures and data usage |
| Industry Vertical | NAICS business category | Affects approval speed and trust score | Choose most specific applicable category |
| Opt-in/Opt-out URLs | Consent management links | Critical for compliance scoring | Must be functional and easily accessible |
Step 6: Create new Website
Step 6: Create new Website
Website Creation Module:
| Field | Description | Required | Purpose |
|---|---|---|---|
| Description | Website purpose/content description | Yes | Required context for compliance review and brand verification |
| Logo | Brand logo/image upload | Yes | Visual brand identity for carrier verification |
| Color Scheme | Primary brand colors (hex codes) | Yes | Brand consistency and visual identity |
| Category | Website type/industry | Yes | Helps with proper categorization |
| Webhook URL | Callback endpoint for notifications | Optional | Receive real-time updates on brand status |
| Permissions | Data usage and compliance consent | Yes | Checkbox for terms acceptance and data processing |
Default Link Generation: The system automatically creates a default website URL that becomes available in your website selection list. This generated link serves as a placeholder until you configure your actual domain settings.
Step 7: Business's Industry
Step 7: Business's Industry
Industry Selection & Classification:
| Industry Category | Trust Score Impact | Approval Speed | Special Requirements |
|---|---|---|---|
| Technology/Software | High (+10-15 points) | Fast (2-3 days) | Website functionality verification |
| Healthcare | Medium (+5-10 points) | Moderate (3-5 days) | HIPAA compliance documentation |
| Financial Services | High (+10-20 points) | Slow (5-7 days) | Additional regulatory verification |
| E-commerce/Retail | Medium (+5-10 points) | Fast (2-4 days) | Product catalog verification |
Multiple Industries: If your business operates in multiple verticals, select the one that generates the majority of your revenue or represents your primary messaging use case.
Step 8: Additional Information
Step 8: Additional Information
Optional Identifiers & Compliance Enhancers:
| Field | Purpose | When Required | Trust Score Impact |
|---|---|---|---|
| DUNS Number | Business credit identifier | Large enterprises, government contracts | +5-10 points |
| LEI Number | Legal Entity Identifier | Financial institutions, public companies | +10-15 points |
| Tags | Internal categorization | Organizational purposes | No impact |
| Social Media Profiles | Additional verification | Recommended for brand consistency | +2-5 points |
Additional identifiers significantly speed up verification for established businesses and can improve your initial trust score by up to 15 points.
Brand Registration
Preparation Checklist
Before starting your brand registration, ensure you have all required information and documents ready. This preparation significantly reduces approval time and rejection risk:Required Documents
Have These Ready:
- Business license or incorporation documents
- EIN/Tax ID documentation
- Recent utility bill or lease agreement
- Government-issued ID for authorized representative
- Website terms of service and privacy policy
- Clear, legible scans (minimum 300 DPI)
- All text must be readable
- Documents must be current (within 90 days)
Information Accuracy
Critical Details:
- Exact legal business name (as registered)
- Current business address (no P.O. boxes)
- Active phone number and email
- Functional website with complete contact info
- Consistent information across all platforms
- Cross-check with state business registry
- Verify website accessibility from multiple locations
- Test all contact methods before submission
Common Registration Mistakes to Avoid
Top Rejection Reasons (Account for 78% of Denials):
- Mismatched Business Names - Using DBA instead of legal entity name
- Invalid Addresses - P.O. boxes, virtual offices, or non-existent locations
- Incomplete Websites - Missing privacy policy, terms of service, or contact information
- Inactive Contact Methods - Non-working phone numbers or unmonitored email addresses
- Inconsistent Information - Details don’t match across website, documents, and application
Industry-Specific Considerations
Different industries have unique requirements and approval processes:Healthcare & Medical Practices
Healthcare & Medical Practices
Additional Requirements:
- Medical practice license
- HIPAA compliance documentation
- Provider credentialing information
- DEA number (if applicable)
Financial Services
Financial Services
Enhanced Documentation:
- Financial services license
- FINRA/SEC registration
- Compliance officer contact
- Anti-money laundering policies
E-commerce & Retail
E-commerce & Retail
Standard Requirements:
- Business license
- Sales tax permit
- Return/refund policy
- Customer service contact
Verification Tiers & Capabilities
Foundation Tier
Perfect for Startups
- Volume: 3,000 messages/day
- Timeline: 24-48 hours
- Requirements: Basic verification (Score: 10-40)
- Use Cases: Notifications, alerts, small campaigns
- New businesses (less than 2 years)
- Pilot programs and testing
- Low-volume transactional messaging
- Cost: Lowest per-message rates
Professional Tier
Optimized for Growth
- Volume: 100,000 messages/day
- Timeline: 3-5 business days
- Requirements: Enhanced documentation (Score: 41-75)
- Use Cases: Marketing, customer service, automation
- Established businesses (2+ years)
- Regular customer communication
- Marketing campaigns and promotions
- Features: Link shortening, rich media support
Enterprise Tier
Maximum Performance
- Volume: Unlimited (carrier-approved)
- Timeline: 7-10 business days
- Requirements: Comprehensive audit (Score: 76-100)
- Use Cases: High-volume operations, critical communications
- Large enterprises (Fortune 1000)
- Financial services and healthcare
- Government agencies
- Features: Dedicated IP pools, custom sender IDs
Tier Comparison Matrix
| Feature | Foundation | Professional | Enterprise |
|---|---|---|---|
| Daily Volume | 3,000 | 100,000 | Unlimited |
| Approval Time | 1-2 days | 3-5 days | 7-10 days |
| Trust Score | 10-40 | 41-75 | 76-100 |
| Deliverability | 95%+ | 98%+ | 99%+ |
| Support Level | Standard | Priority | White-glove |
| Custom Integration | No | Yes | Yes |
| Dedicated Manager | No | No | Yes |
| Message Cost | Standard | 10% discount | 25% discount |
Tier Upgrades: Your tier can be upgraded automatically as your trust score improves through consistent compliance and positive engagement metrics. Most businesses see tier upgrades within 90 days of active messaging.
Advanced Management Features
Real-Time Status Monitoring
Real-Time Status Monitoring
Comprehensive Status Tracking:
| Status | Description | Expected Duration | Next Steps |
|---|---|---|---|
| Queued | Registration submitted to carriers | 2-4 hours | Wait for initial automated review |
| Under Review | Carrier evaluation in progress | 1-5 business days | Monitor dashboard for updates |
| Verified | Brand approved and active | N/A | Create campaigns and start messaging |
| Action Required | Additional information needed | 24-48 hours to respond | Submit requested documents promptly |
| Rejected | Registration denied | Immediate | Review feedback and resubmit with corrections |
| Suspended | Compliance violation detected | Until resolved | Contact support team immediately |
Automatic Updates: Status changes trigger instant notifications via email, SMS, and dashboard alerts. Set up webhook notifications for real-time integration with your systems.
Action Required Status: You have 72 hours to respond to action required requests before your application is automatically rejected. Set up mobile notifications to avoid delays.
Performance Analytics
Performance Analytics
Key Performance Indicators:
Analytics Dashboard Features:
| Metric | Description | Target Range | Impact |
|---|---|---|---|
| Delivery Rate | Successfully delivered messages | 95-99% | Direct revenue impact |
| Opt-out Rate | Recipients unsubscribing | Less than 2% | Brand reputation and trust score |
| Spam Reports | User-reported spam complaints | Less than 0.1% | Carrier trust and filtering |
| Response Rate | Customer engagement and replies | 15-25% | Campaign effectiveness |
| Compliance Score | Adherence to regulations | 95-100% | Approval maintenance |
| Trust Score Trend | Monthly trust score changes | Upward trajectory | Tier advancement eligibility |
- Real-time metric updates every 15 minutes
- Historical trend analysis up to 2 years
- Comparative benchmarking against industry averages
- Automated alert system for threshold breaches
- Exportable reports in CSV, PDF, and Excel formats
- API access for custom integrations
Trust Score Optimization: Maintain opt-out rates below 2% and spam reports below 0.1% to see trust score improvements within 30 days.
Next Steps After Verification
Create Your First Campaign
Campaign Setup:
- Define messaging use cases and templates
- Configure compliance settings and opt-out workflows
- Set up audience targeting and segmentation
- Launch with real-time monitoring and analytics
Monitor Performance
Analytics & Optimization:
- Track delivery rates and engagement metrics
- Monitor trust scores and compliance standings
- Analyze campaign performance and ROI
- Optimize messaging based on carrier feedback
Need Help? Our verification specialists are available 24/7 to guide you through any challenges. With a 98% first-time approval rate, contact support for personalized assistance with your brand registration. Average response time: under 30 minutes.